Theme

The theme of Expo 2010 is "Better City, Better Life," representing the common wish of the whole humankind for a better living in future urban environments.
Emblem
The emblem, depicting the image of three people-you, me, him/her holding hands together, symbolizes the big family of mankind.

Mascot

Created from a Chinese character meaning people, the mascot "Haibao" embodies the character of Chinese culture.

Duration

May 1 to Oct 31, 2010 (184 days)

Shanghai Expo Site

The Expo Site covers a total area of 5.28 square kilometers, including the enclosed area and outside areas of support facilities. The Expo Site spans both sides of the Huangpu River, with 3.93 sq km in Pudong and 1.35 sq km in Puxi. The enclosed area measures 3.28 sq km. There are 12 pavilion groups, eight in the Pudong Section and four in Puxi, each with an average area of 10–15 hectares.

Pavilions

China Pavilion

The China Pavilion is designed with the concept of "Oriental Crown". The traditional Chinese wooden structure architecture element -- Dougong brackets is introduced. The design concept, "the Oriental Crown, the Crest of Chinese, the Barn for the World and Wealthy People," reflects the deep accumulation of Chinese culture. The main colour of the China Pavilion is the traditional and sacred colour, "Gugong (Forbidden City) Red" which represents the taste and spirit of Chinese culture. The China Pavilion consists of the 47,000-square-meter Chinese national pavilion, 38,000–square-meter Regional joint pavilion and 3,300-square-meter pavilion of Hong Kong, Macao and Taiwan.

New Zealand Pavilion

The New Zealand Pavilion, themed "Cities of Nature: Living between Land and Sky," will be located on a 2,000-square-meter land in Pudong side of the Expo site.
The pavilion exhibition will tell a modern variation of the Maori story of the evolution of mankind, in which forests and people are not seen as separate, but as different aspects of the same creative spirit.
The "Kapa Haka" groups, indigenous New Zealand Maori dancing groups, will perform daily in the pavilion